Privacy Policy

Effective Date: May 25, 2026
Last Updated: May 13, 2026

Blue Tree Outdoor Living ("Blue Tree," "we," "us," or "our") is committed to protecting the privacy of visitors to our website and clients who use our services. This Privacy Policy explains what information we collect, how we use it, how we share it, and the choices you have regarding your personal information.

This policy applies to information collected through our website at bluetreelandscaping.com (the "Site"), our consultation request forms, phone communications, email correspondence, and text/SMS messages.

Blue Tree Outdoor Living
4494 Skippack Pike, PO Box 1112
Schwenksville, PA 19473
Phone: (610) 222-0590


Information We Collect

Information You Provide to Us

When you request a consultation, submit a contact form, apply for employment, or communicate with us, we may collect:

Contact Information: Your name, email address, phone number, and physical address.

Project Information: Service interests, budget range, project timeline, project description, and property details you provide through our consultation request form.

Employment Information: If you apply through our Careers page, we collect your name, contact information, work history, education, references, and any materials you upload (resume, cover letter).

Communication Records: Records of your communications with us, including emails, phone calls, text messages, and form submissions.

Information We Collect Automatically

When you visit our Site, we collect certain information through automated technologies:

Usage Data: Pages visited, time spent on pages, referring URLs, browser type, device type, operating system, and IP address.

Cookies and Tracking Technologies: We use cookies, pixels, and related technologies to understand how visitors interact with our Site. See the "Cookies and Tracking Technologies" section below for details.

Visitor Identification Data: We use a third-party service that matches browser-level signals from your visit (IP address, device characteristics) to records in a consumer contact database. If a match is found, we may receive your name and email address from the service provider's database. See "Website Visitor Identification" below for details.

Location Data: General geographic location inferred from your IP address. We do not collect precise GPS location data.


How We Use Your Information

We use the information we collect for the following purposes:

To Provide Our Services: Processing consultation requests, scheduling property visits, preparing project estimates, managing active projects, and providing ongoing maintenance services.

To Communicate With You: Responding to inquiries, sending appointment confirmations, providing project updates, delivering care instructions, and sending service-related notifications.

To Improve Our Website: Analyzing how visitors use our Site to improve content, navigation, and user experience.

To Market Our Services: Sending occasional marketing communications about our services, promotions, or educational content. You can opt out of marketing communications at any time (see "Your Choices" below).

To Serve Relevant Advertising: Displaying advertisements on third-party websites to visitors who have previously visited our Site (remarketing/retargeting). See "Online Advertising" below.

To Protect Our Business: Detecting and preventing fraud, click fraud, and unauthorized access to our Site and systems.


Cookies and Tracking Technologies

Our Site uses cookies and related technologies. A cookie is a small text file stored on your device when you visit a website.

Cookies We Use

Necessary Cookies: Required for the Site to function. These cannot be disabled without affecting Site functionality.

Analytics Cookies: We use Google Analytics 4 (GA4) to understand how visitors interact with our Site. GA4 collects anonymized usage data including pages visited, session duration, and traffic sources. Google's privacy policy is available at policies.google.com/privacy.

Advertising Cookies: We use Meta Pixel (Facebook) and Google Ads remarketing to display relevant advertisements to previous Site visitors on third-party platforms. These technologies place cookies on your device to identify you as a previous visitor.

Fraud Prevention: We use ClickCease to detect and prevent click fraud on our paid advertising campaigns. ClickCease processes IP addresses and click behavior data.

Review Display: We use Trustindex to display Google reviews on our Site. Trustindex may set cookies related to review widget functionality.

Managing Cookies

Most web browsers allow you to manage cookie preferences through browser settings. You can set your browser to refuse cookies or to alert you when cookies are being sent. Disabling cookies may affect the functionality of certain features on our Site.

To opt out of interest-based advertising, visit the Network Advertising Initiative opt-out page at networkadvertising.org/choices or the Digital Advertising Alliance opt-out page at optout.aboutads.info.


Online Advertising

We use Google Ads and Meta (Facebook/Instagram) advertising platforms to reach potential clients. These platforms use cookies and pixels to serve advertisements to people who have visited our Site or who match certain audience characteristics.

We do not control the data collection practices of Google or Meta. Their privacy policies govern how they process data collected through their advertising technologies:

Google: policies.google.com/privacy

Meta: facebook.com/privacy/policy


Website Visitor Identification

Blue Tree uses a third-party website visitor identification service to recognize visitors to our Site and connect their browsing activity with contact information from a consumer data network. This technology works by matching browser-level signals (such as IP address and device characteristics) from your visit to records in a third-party consumer database maintained by our service provider.

If a match is identified, we may obtain your name and email address from the service provider's database, even if you have not submitted a form or otherwise directly provided your contact information to Blue Tree. We use this information to send you email communications about the services you browsed on our Site.

What this means for you:

You may receive emails from Blue Tree related to the services or pages you viewed on our Site, even if you did not fill out a contact form. These emails are commercial messages sent in compliance with the CAN-SPAM Act.

How to opt out:

Every email sent through this program includes a clear unsubscribe link. Click the link to opt out of future emails. We honor all opt-out requests within 10 business days. You can also contact us at (610) 222-0590 or info@bluetreelandscaping.com to request removal from our marketing communications.

Once you opt out, your email address will not be used for further marketing communications through this program. Opting out does not affect service-related communications if you have separately engaged Blue Tree for a project.

Data handling:

Contact information obtained through this service is used for email marketing purposes. We do not sell the contact information we receive from this service. The service provider's privacy practices are governed by their own privacy policy.


How We Share Your Information

We do not sell your personal information. We share information in the following circumstances:

Service Providers

We share information with third-party service providers who assist us in operating our business. These include:

• Our customer relationship management (CRM) platform, which stores contact information and project details submitted through our consultation forms
• Our website analytics provider (Google Analytics 4)
• Our advertising platforms (Google Ads, Meta)
• Our review management platform (Trustindex)
• Our fraud prevention service (ClickCease)
• Our website visitor identification service provider, which matches anonymous website visitor data to contact records in a consumer database for email marketing purposes

These providers process your data on our behalf and are contractually required to protect your information.

Legal Requirements

We may disclose your information if required to do so by law, court order, or governmental regulation, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

Business Transfers

If Blue Tree Outdoor Living is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

With Your Consent

We may share your information for purposes not described in this policy with your explicit consent.


Text Messaging (SMS)

If you provide your phone number and consent to receive text messages through our consultation request form, you agree to receive text messages from Blue Tree Outdoor Living related to your project inquiry, appointment scheduling, and service communications.

Message frequency varies. Message and data rates may apply. Reply HELP for help. Reply STOP to unsubscribe from text messages at any time.

By consenting to receive text messages, you confirm that you are the owner or authorized user of the mobile device associated with the phone number provided.

We do not send text messages for marketing purposes unless you separately opt in to marketing communications.


Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this policy:

Consultation requests and project information: Retained for the duration of the client relationship and for a reasonable period afterward to support warranty coverage, ongoing maintenance, and future project inquiries.

Employment applications: Retained for up to two years after the application date, or longer if you are hired.

Website analytics data: Retained per Google Analytics 4 default retention settings (14 months for user-level data).

Communication records: Retained for as long as reasonably necessary to support client relationships and legal obligations.


Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, alteration, and destruction. These measures include encrypted data transmission (HTTPS across all pages), access controls limiting employee access to personal information, and secure storage of client records.

No method of data transmission or storage is guaranteed to be 100% secure. If you have concerns about the security of your information, contact us at the information provided below.


Children's Privacy

Our Site and services are not directed to children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us and we will take steps to delete that information.


Your Choices

Marketing Communications: You can opt out of marketing emails by clicking the unsubscribe link in any marketing email or by contacting us. Opting out of marketing communications does not affect service-related communications (appointment confirmations, project updates, care instructions).

Text Messages: Reply STOP to any text message to unsubscribe.

Cookies: Manage cookie preferences through your browser settings or through the opt-out links provided in the "Cookies and Tracking Technologies" section.

Advertising: Opt out of interest-based advertising through the NAI or DAA opt-out pages linked above.

Website Visitor Identification Emails: If you receive an email from Blue Tree that you did not request and have not previously engaged with us, you were identified as a visitor to our website through our visitor identification service. Click the unsubscribe link in the email to opt out. We honor all opt-out requests within 10 business days.

Access and Deletion: To request access to, correction of, or deletion of your personal information, contact us using the information below. We will respond to your request within a reasonable timeframe.


State Privacy Rights

Pennsylvania Residents

Pennsylvania's Breach of Personal Information Notification Act requires us to notify affected individuals in the event of a data breach involving personal information. We comply with this requirement.

Other State Residents

Several U.S. states have enacted consumer privacy laws that may grant you additional rights regarding your personal information, depending on your state of residence and whether applicable thresholds are met. If you believe you have rights under a state privacy law and would like to exercise them, please contact us using the information below.


Third-Party Links

Our Site contains links to third-party websites, including social media platforms, review sites, and industry organizations. This Privacy Policy applies to our Site only. We are not responsible for the privacy practices of third-party websites. Review the privacy policies of any third-party site before providing personal information.


Accessibility

Blue Tree Outdoor Living is committed to making our Site accessible to all visitors. If you have difficulty accessing any content on our Site due to a disability, please contact us for assistance. See our Accessibility Statement for details.


Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. When we make changes, we will update the "Last Updated" date at the top of this page. We encourage you to review this page periodically.


Contact Us

If you have questions about this Privacy Policy or our data practices, contact us:

Blue Tree Outdoor Living
4494 Skippack Pike, PO Box 1112
Schwenksville, PA 19473
Phone: (610) 222-0590
Email: info@bluetreelandscaping.com


INTERNAL LINKING

Outbound: Accessibility Statement, Contact page, Terms of Service (cross-reference).

Inbound: Footer link on every page (sitewide). Request Estimate form (link to privacy policy near submit button). Careers form (link to privacy policy near submit button).

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